Startup Mundi Game Experience - Content Questions

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23 - Customer Success - Engagement Metrics
Assessing your customers’ engagement with your solution is much more than simply knowing how many users subscribed or how many downloads they made. Which of the following is not relevant to assess engagement?
a) Rate of user´s return.
b) Product roadmap.
c) Percentage of users who have completed the key tasks of your solution.
d) Percentage of use or setup of a key feature of the solution.
e) Average tool run time.

Explanation

Correct:

b) Product roadmap: While the product roadmap is essential for product development and planning future features, it is not a direct measure of user engagement. It's a strategic document outlining the direction and priorities of product development but does not directly assess how engaged current users are with the existing product.

Incorrects:

a) Rate of user's return: The rate at which users return to your solution indicates their ongoing interest and engagement with your product or service. It is relevant for assessing engagement.

c) Percentage of users who have completed the key tasks of your solution: Tracking the percentage of users who have completed key tasks within your solution is crucial for evaluating user engagement and their ability to derive value from your product.

d) Percentage of use or setup of a key feature of the solution: Measuring the percentage of users who actively use or set up key features demonstrates their engagement with the essential functionalities of your solution.

e) Average tool run time: The average time users spend using your tool can provide insights into their level of engagement and how extensively they utilize your solution.

QUESTIONS

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